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number suffering from food allergy underestimated

How allergic people shop

25/10/2013 //  by Michelle Berridale Johnson//  4 Comments

Our good friend Hazel Gowland has been working with a team from Unilever on how people with food allergies actually shop and came up with these interesting, although not entirely surprising, conclusions: Although self-reported, the pattern of food allergy reflects other …

Category: Allergies, Dairy-free, Food, FreeFrom Food, Gluten-freeTag: allergic shoppers behaviour, Allergy Action, anaphylaxis, communicating allergen risk, flaggin up recipe changes, Food allergy, Hazel Gowland, how cautious are allergic shoppers, number suffering from food allergy underestimated, precautionary labelling, reading food labels, Rene Crevel, severe reactions to foods, shopping with allergies

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