I have just spent a fascinating two days working my way through the judges' comments on our entrants for the FreeFrom Eating Out Awards. And let me say right now that our judges did a sterling job! The forms were extremely long and complicated (much too long and complicated in …
Food
Inside the teenage male brain
Moving on from 7–9 year olds' bizarre ideas about water consumption, John Scott alerted me last month to a new book investigating why it is that teenage boys so often appear to take the craziest of risks. This is especially concerning if you are the parent of an allergic teenage …
Water, water – but, alas, absolutely not everywhere…
Thanks to the scary results of a survey of 7–9-year olds by the National Hydration Council, the council has joined forces with the Childrens' Food Trust and Stefan Gates, star of CBBC’s Gastronauts and Incredible Edibles, to try to persuade children to drink more water. And much …
Freefrom and the multinationals
As a post script to my earlier blog on the YouGov freefrom survey – Asda have, this week, launched the new Nestlé gluten-free cornflakes in the main breakfast cereal aisles of their stores. This raises two interesting questions. Is this the start of serious engagement on the part …
FreeFrom holds the floor
I realise, with horror, that it is well over a week since I even looked at this blog – but I blame it all on 'freefrom'..... It has, indeed, been a heavy couple of freefrom weeks: the closure of the entry for the FreeFrom Eating Out Awards on August 31st, an exciting webinar …