Last week we had a meeting with the lovely Ceres PR who will be working with us on promoting the FreeFrom Food Awards this year – and one of the things they asked us to outline for them in our briefing was areas of confusion in 'freefrom' and allergy/intolerance. Not a …
Food allergy
FreeFrom-ers need to remain vigilant
Once upon a time 'freefrom' food was made by people with a dietary problem for people with a dietary problem – coeliacs, people with a dairy, nut or egg allergy, lactose intolerants. But times have changed. These days, much free from food is made by companies who have little or …
Questions are never too crass to be answered
What I like about Alex Gazzola's blogs is that they always raise questions – and as a result, tempers – while, it appears lowering tolerance levels.... His latest, titled just that, Questions, questions, questions quoted a forum post from a non-allergy/intolerance sufferer asking …
‘Lazy cow’ – a very telling little story about ME
Action for ME is a brilliant organisation - hugely supportive of those whose lives have been devastated by ME and CFS. Every year they run a short story competition and this is this year's winner. It makes it all too clear how cruel ignorance can make us – and how important it …
Allergy versus intolerance – again…
Today's excellent coverage of 'freefrom food' – a fab, in depth investigation on Radio 4's Food Programme (you can 'listen again' or download a podcast here) and a short item on BBC 1's Breakfast this morning – were, on the whole, pretty balanced, but they have caused the usual …